CASE STUDY

FitBuddy

Web App • Fitness & Wellness

Project Overview

Social fitness tracking web application with challenges, performance tracking, and community leaderboards.

Context & Challenge

Maintaining fitness motivation is challenging without accountability and social support. Existing fitness apps often feel isolating, lacking the community aspect that drives long-term engagement.

Client Objectives

• Create engaging social fitness challenges
• Track and visualize workout progress over time
• Build community through leaderboards and achievements
• Support various fitness activities and goals

UX Research & Architecture

User interviews identified that friendly competition and visible progress are key motivators. We designed challenge mechanics that are inclusive while still rewarding dedicated effort.

UI Design & Design System

Energetic, motivating interface with bold colors and dynamic elements. Progress visualizations celebrate achievements. Responsive design works seamlessly across desktop and mobile devices.

Development & Technologies

Vue.js SPA provides smooth, app-like experience. Node.js/Express backend handles real-time leaderboard updates via WebSocket. MongoDB stores flexible workout data structures. PWA capabilities enable offline workout logging.

Tech Stack: Vue.js, Node.js, Express, MongoDB, Chart.js, WebSocket, PWA

Results & Business Value

• High user retention through social engagement
• Active challenge participation driving fitness goals
• Community-driven motivation and accountability
• Comprehensive workout tracking and progress insights